If you don’t have content pillars, your output becomes random.
A pillar is a repeatable category where you have real leverage:
- You have opinions
- You have experience
- You can teach it
- You can show proof
The 3–5 pillar rule
Pick 3–5 pillars max. More than that and consistency dies.
Example for JarvisAI:
- Distribution systems
- Copywriting + hooks
- Automation + tooling
- Founder lessons
Turn pillars into infinite prompts
For each pillar, keep a simple prompt library:
- “Common mistake people make in ___”
- “My step-by-step process for ___”
- “What I would do if I started ___ from zero”
- “Before/after: I used to ___, now I ___”
Proof is the multiplier
Without proof, posts are vibes.
Add proof to every pillar:
- screenshots
- numbers
- case studies
- client stories
- demos
Your content becomes believable.
